by LONSTERN

Looking for Immediate Clients? Accelerate Your Sales with Google Ads

Drive a steady flow of customers from Google search, ensuring high conversion rates. Every dollar of your budget is used effectively for maximum impact

Start Generating Leads from Google Today!

Tried Solutions

In today's fast-paced business world, standing out isn't optional—it's vital.

Our Full-Spectrum Marketing is meticulously designed to address every facet of your brand's journey. Your one-stop solution for every branding challenge. We don't just help you stand out, we ensure you lead. From creating a distinct brand voice to cementing trust, our all-encompassing approach guarantees success.

Boost visibility, and achieve unmatched growth.

With the Full-Spectrum Marketing, your brand's potential knows no bounds.

Four Key Objectives Achieved Through Effective Google Ads Campaigns

01

Attracting targeted customers already interested in your product or service

02

Optimizing ad campaigns with flexible budgeting and bidding strategies, focusing on keyword quality to maximize ROI

03

Expanding the campaign’s reach to scale up and connect with more potential buyers

04

Boosting brand visibility and recognition, even when users don't immediately click on your ad

Key Steps in Crafting an Effective Google Ads Search Campaign.

Launch and Optimize Your Google Ads Quickly with Lonstern's Expert Team

Configuring and Initiating a Campaign

Project Timeline: 7-10 days

Target Audience Research

Critical to the campaign's launch, this research deepens understanding of prospective customers' needs and desires

Competitor Analysis

Examining direct competitors to underscore your unique advantages

Conversion Tracking Setup

Implementing call tracking, defining goals in Google Analytics, and integrating data into the Google Ads account for precise tracking

Keyword Selection and Segmentation

Analyzing and segmenting keywords used by your target audience to find your products or services, aiding in the creation of efficient ad groups

Ad Creation

Crafting persuasive and relevant ads that resonate with your audience's search intent and encourage clicks

Campaign Parameters Setup

Configuring key elements like budget, geographic targeting, ad scheduling, and more to optimize ad delivery

Ad Campaign Launch and Optimization

Employing A/B testing to fine-tune ads, keywords, and bidding strategies for optimal performance

Target Audience Research

Critical to the campaign's launch, this research deepens understanding of prospective customers' needs and desires

Competitor Analysis

Examining direct competitors to underscore your unique advantages

Conversion Tracking Setup

Implementing call tracking, defining goals in Google Analytics, and integrating data into the Google Ads account for precise tracking

Keyword Selection and Segmentation

Analyzing and segmenting keywords used by your target audience to find your products or services, aiding in the creation of efficient ad groups

Ad Creation

Crafting persuasive and relevant ads that resonate with your audience's search intent and encourage clicks

Campaign Parameters Setup

Configuring key elements like budget, geographic targeting, ad scheduling, and more to optimize ad delivery

Ad Campaign Launch and Optimization

Employing A/B testing to fine-tune ads, keywords, and bidding strategies for optimal performance

Ad Campaign Maintenance and Optimization

Weekly

Results Analysis and Evaluation

Assessing campaign performance to identify successes and areas for improvement. Key metrics include CTR (click-through rate), CPC (cost per click), conversions, and ROI

Search Query Analysis

Continuously analyzing search queries to pinpoint and negate irrelevant keywords or phrases, refining targeting

Enhancing Quality Score

Focusing on improving the Quality Score to reduce costs per click and maximize budget efficiency

Results Analysis and Evaluation

Assessing campaign performance to identify successes and areas for improvement. Key metrics include CTR (click-through rate), CPC (cost per click), conversions, and ROI

Search Query Analysis

Continuously analyzing search queries to pinpoint and negate irrelevant keywords or phrases, refining targeting

Enhancing Quality Score

Focusing on improving the Quality Score to reduce costs per click and maximize budget efficiency

CASE STUDy

Real Results for Real Business

Alexa From Texas

Logo creating

Web site set up

Style Guide

CRM integrated

From scratch to first customers

When Alexa from Texas approached Lonstern, they were a budding idea in the vast landscape of Austin's cleaning services. Lonstern took on the challenge, sculpting a full-fledged brand identity from the ground up, with a keen focus on carpet and upholstery cleaning. The transformation was not just about a logo or a tagline; it was about embedding excellence and trust into every facet of the brand.

Read Full Case Study

Big Apple Window Cleaning

Logo creating

Web site set up

Style Guide

CRM integrated

From scratch to first customers

To address the challenges faced by Big Apple Window Cleaning, a holistic approach was adopted, focusing on brand core development, market positioning, and consumer segmentation.

Read Full Case Study

Simon's Window Cleaning

Logo creating

Web site set up

Style Guide

CRM integrated

From scratch to first customers

Transformed a 20+ year reputable NY window cleaning service into a digital powerhouse. Through strategic branding, a user-centric website, and targeted marketing campaigns, we amplified their online presence, reinforced their premium positioning, and drove superior customer engagement. A holistic approach for lasting impact

Read Full Case Study

Developing an Effective Google Ads Search Campaign: Understanding the Costs

Audit and optimization of your Google Ads advertising campaign

The Essence Explorer package contains everything you need to create a consistent and powerful brand identity, making it the perfect choice for startups and small businesses.

start
$500
Talk to us

Audit and Strategy:

Evaluating campaign performance metrics, conducting competitor analysis, and strategizing keyword approaches

Creating and Testing Ads:

Crafting creative, impactful ads and conducting A/B tests to identify the most effective variations

Campaign Setup and Optimization:

Establishing campaign structure, designing landing pages, and setting targeting parameters and bids. Continuously optimizing the campaign for improved outcomes

Creation and management of Google Ads advertising campaigns

Designed for growing businesses, the Visual Voyager package provides a comprehensive brand system, a strong digital presence, and a robust content strategy.

start
$600
The advertising budget is calculated independently.Monthly Maintenance Fee: $500
Talk to us

Research and Strategy:

Conducting target audience research, competitor analysis, and developing a strategic keyword plan

Creating and Testing Ads:

Designing creative, impactful advertisements, complemented by A/B testing for optimal effectiveness.

Campaign Setup:

Structuring the campaign, designing landing pages, and fine-tuning targeting parameters and bids

Maintenance and Optimization:

Continual monitoring and fine-tuning of the campaign for enhanced performance

Reporting and Analytics:

Delivering regular performance reports and conducting in-depth data analysis for ongoing campaign improvement

Creating and setting up a Google Ads advertising campaign

For businesses aiming to establish a unique brand presence across all customer touchpoints, the Brand Beacon package offers comprehensive branding solutions, strategic analysis, and ongoing support.

start
$600
The advertising budget is calculated independently
Talk to us

Research and Strategy:

Conducting in-depth target audience research, competitor analysis, and formulating a comprehensive keyword strategy.

Creating and Testing Ads:

Developing creative and impactful ads, followed by A/B testing to identify the most effective approaches.

Campaign Setup:

Establishing the campaign framework, designing landing pages, and configuring targeting parameters and bid settings

EFFECTIVE BUSINESS INVESTMENT

Target Ready-to-Buy Customers

Efficiently launch an ad campaign to capture the attention of customers actively seeking your products or services

Budget Flexibility

Manage your advertising spend effectively with the flexibility to control your budget, accommodating businesses of all sizes.

Boost Brand Awareness

Increase visibility and reputation by ensuring your brand is seen, even if users don't immediately click on your ad

High ROI

Achieve a superior return on investment through precise targeting and monitoring, making Google Ads a highly effective marketing channel.

Target Ready-to-Buy Customers

Efficiently launch an ad campaign to capture the attention of customers actively seeking your products or services

Budget Flexibility

Manage your advertising spend effectively with the flexibility to control your budget, accommodating businesses of all sizes.

Boost Brand Awareness

Increase visibility and reputation by ensuring your brand is seen, even if users don't immediately click on your ad

High ROI

Achieve a superior return on investment through precise targeting and monitoring, making Google Ads a highly effective marketing channel.

FAQ

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