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Psychology and Branding: Leverage Subconscious Power and Essential Insights
Psychology plays a vital role in branding, influencing consumer behavior and decision-making processes. By understanding the...
by LONSTERN
BRANDING CAN CHANGE YOUR BUSINESS
We help companies build a holistic brand that reflects their spirit and values while addressing their unique challenges.
WHY
Empower your digital journey with Lonstern – where innovative design meets seamless functionality. Elevate your online presence, and conquer your niche with our cutting-edge, tailored solutions.
Stand out from
the competitionA well-designed and executed brand identity can help your business differentiate itself in a crowded marketplace, giving you a competitive edge.
Build brand
recognitionA strong brand identity can make your business easily recognizable and memorable to your target audience, helping you build brand recognition and increase customer recall.
Establish
credibilityA professional and consistent brand identity can help your business establish credibility and gain the trust of your customers, inspiring loyalty and confidence in your brand within your industry.
PACKAGES AND PRICES
ESSENCE EXPLORER
This package provides the essentials for businesses looking to develop a unique and memorable brand identity that resonates with their target audience and sets a solid foundation for future growth.
$4500- Brand strategy consultation and workshops
- Logo design (with multiple revisions and variations)
- Color palette, typography, and visual elements selection
- Brand style guide (including usage guidelines and examples)
- Social media profile and cover images
- Basic brand messaging framework (mission, vision, values)
- 1-hour brand training session for your team
VISUAL VOYAGER
This package offers comprehensive branding solutions for businesses seeking a cohesive and powerful visual identity that elevates their brand across multiple platforms and touchpoints.
$12000- Everything in the Essence Explorer package, plus:
- Custom iconography, illustrations, and pattern design
- Business card, letterhead, and envelope design
- Email signature and newsletter template design
- Branded PowerPoint or Keynote presentation template
- Print collateral design (brochures, flyers, posters, etc.)
- Social media post templates and content strategy
- In-depth brand messaging development (including brand story and positioning)
- Brand voice and tone guidelines
- 3-hour brand training workshop for your team
BRAND BEACON
This package is designed for businesses that want a fully-integrated and consistent brand experience, incorporating both online and offline elements to create a lasting impression and elevate their brand to new heights.
$30000+- Everything in the Visual Voyager package, plus:
- Comprehensive brand audit and competitive analysis
- Tagline and slogan creation
- Branded merchandise design (t-shirts, mugs, pens, etc.)
- Packaging design
- Custom signage and environmental graphics (office, retail, etc.)
- Website design and development consultation (with branding integration)
- Ongoing brand management, support, and strategy
- Brand launch strategy and implementation plan
- Multi-channel marketing and advertising campaign concepts
- 6-month brand performance review and adjustments
- 6-hour brand training workshop and ongoing consultation for your team
CUSTOM SOLUTIONS
- Naming
- Logo
- Style Guide
- Tone of Voice
- Polygraphy
- Designing Social Media
- Brandbook
- Commercial Presentation Folder
- Road Shows Packaging
- Brand Story & Metaphor
EFFECTIVE MARKETING INVESTMENT
Attract new customers
A strong brand identity can help attract new customers to your business, as it communicates your unique value proposition and establishes a connection with your target audience.
Retain existing customers
A consistent and engaging brand identity can help retain existing customers by building brand loyalty and reinforcing positive associations with your business.
Support business growth
A well-designed and executed brand identity can support your business growth by providing a strong foundation for marketing and promotional efforts, and by creating a positive brand reputation.
Increase brand equity
A strong brand identity can increase your business's brand equity, which refers to the overall value of your brand in the marketplace.
WARRANTIES FROM LONSTERN
- 01
Unique brand
identityWe assure that the brand identity developed for the customer will be singular and distinct from your competitors, thereby enabling you to differentiate yourself in the industry.
- 02
Consistency
guaranteeEnsuring consistency across all brand touchpoints, including the logo, color scheme, typography, and messaging, to foster a unified and recognizable brand identity.
- 03
Brand strategy
guaranteeOur branding service encompasses a comprehensive brand strategy that is aligned with the customer’s business objectives and target market.
- 04
Reputation
guaranteeWe protect and elevate the customer’s reputation by implementing effective branding strategies that articulate your brand values, mission, and unique selling proposition.
- 05
Results
guaranteeWe guarantee to collaborate closely with our customer, to grasp your business and industry, and to integrate your feedback and suggestions into the branding process.
- 06
Communication
guaranteeWe guarantee open communication and are fully responsive and accessible to the customer during the branding process, promptly addressing any inquiries or concerns you may have.
- 07
Customization
guaranteeOur branding solutions are customized to meet the customer’s specific requirements and preferences, guaranteeing that your brand identity and strategy are singular and aligned with your business objectives.
- 08
Competitive
advantageOur branding service will provide the customer with a competitive edge in your industry, enabling you to distinguish yourself from your competitors and attract a larger customer base.
- 09
Flexibility
guaranteeWe assure that our branding service is flexible and can be modified as required to accommodate shifts in the customer’s business objectives or market conditions.
CASES BY LONSTERN
Simon's Window Cleaning
Professional Window Cleaning in New York City, NY
Alexa from Texas
Professional Cleaning Services In Austin, TX
Big Apple Window Cleaning
#1 Rated Window Cleaning Company in New York City
HOW WE WORK
- 01
It all begins with research
Our comprehensive approach to making high-quality products is built on the research phase. We will meet for a briefing to discuss your needs and expectations, and then establish some objectives together.
In addition to doing a brand audit, analyzing competitors, and making a portrait of the target audience with their perception models and needs, we do different research and look for trends.
- 02
The Power of a Great Brand Metaphor
Every company and every product has a massive, one-of-a-kind internal structure, the essence of which can be communicated to the audience through simple, memorable images.
After gathering all of the necessary data, we formulate and agree on the essence of the brand through a metaphor, which will be broadcast on all brand communication channels in the future. A metaphor that is perfectly matched immediately hits its target. The consumer has a wide range of associations with this product.
- 03
Identifying Brand Name
Any successful business must have a name that is sonorous, capacious, and appealing. During the brainstorming process, we employ a variety of naming techniques in order to come up with a unique name that will pique the interest of customers.
Options are reviewed before being presented to you for approval. Effective naming promotes the brand, reveals the brand’s positioning and beliefs, and aids in the development of long-term loyalty through an emotional connection with the consumer.
- 04
Through visual images, we create a brand vision
We will create a fundamental visual image that will help solve specific business issues and convey the brand’s idea and spirit. Our designers work hard to make sure that each visual element has meaning, fits the metaphor, and shows that it is unique.
The visual elements are compiled into a convenient and understandable brand guideline, which outlines the proper usage of each element and ensures consistency in brand communication.
- 05
Polygraphy Creative
Businesses can draw people’s attention to special offers and make their customers happy with printed products. Whatever format you need, from brochures to booklets, we’ve got you covered. Using mockups, we will provide examples of how your printed products will appear.
This is where the principle of visual information perception comes into play. Without realizing it, a person remembers the visual image of writing a name or slogan, along with graphics, font, and color.
A lot of the time, the way something feels when you hold it affects how you remember it.
- 06
Design
The major qualification for a successful branding campaign is unity and integrity. Whether it’s a website or a Facebook page, all ways of communicating should be true to the brand’s values.
We refresh the visual accompaniment on social networks based on the identity: we draw covers, create posts and story templates.
TEAM FOR YOU
Anastasiya ShipGraphic Designer, Web Designer
Max LeonMarketing Architect
Julia OhorodnikUX / UI Designer
Alexa CotCreative Writer
Vitaly ZhukovskyMarketer, Product-manager
Eva ShyResearcher
Sofie FrostProject Lead
Oksana ZhylkaHead of SEO
REVIEWS
TOOLS AND SERVICES
Midjourney
Adobe Illustrator
Adobe Photoshop
Adobe Indesign
Adobe Lightroom
Figma
Cinema 4D
Octane Render
BLOGS ABOUT BRANDING
~3
Overcoming Inconsistency in Branding: Core Values, Style and Experiences
Addressing the issue of inconsistent branding is crucial for businesses to thrive. By establishing core values,...
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The Art of Branding Mastery: Strategy, Storytelling and Consistency for Success
Mastering the art of branding is essential for business success. Effective branding shapes perceptions, attracts new...
Ready to take your brand to the next level?
"Fill out our quick and easy form now to get started! Our expert team of branding specialists is standing by to help you create a unique and powerful brand identity that will take your business to new heights.
Don't wait – let's make your brand unforgettable today!"
WANT TO GET IN TOUCH?
RELATED SERVICES
FAQ
- What should I do to begin working with you?>It's very simple! You can reach us through the Contact Us section of our website, or you can download and fill out the brief right away.
- How often should I update my brand image?>Most large businesses rebrand every 7-10 years. External factors, such as a company merger or entry into a new market, may also necessitate rebranding.
- How long will my brand last?>A brand's lifespan can vary depending on several factors, such as consumer perception, adaptability to changing trends, and overall brand management. With proper maintenance and a strategic approach to branding, a brand can potentially last indefinitely.
- How much will it cost me to develop the brand?>The cost of the project will be determined by your industry and the size of your company. You can also select a package based on your specific requirements.
- In what areas is brand creation necessary?>Brand creation is essential for most medium and large businesses, as it plays a crucial role in shaping their identity, enhancing their credibility, and building a loyal customer base. From high-end products to fashion trends, cosmetics to medicines, retail chains to household items, and exclusive product creators, branding is necessary to achieve success in various industries.
- How can I promote my brand?>There are various effective methods to promote a brand, including social media marketing, content marketing, influencer marketing, search engine optimization, events and sponsorships, and advertising. The choice of promotion tools and tactics will depend on your target audience, brand message, and marketing budget. We can help you identify the most suitable promotion strategies for your brand based on your specific needs and goals.
- What is the purpose of the brief, and why do I need to fill it out?>A brief is a document that clearly and concisely outlines the tasks you assign us. Its purpose is to serve as a defining document for the project team so that the final product meets your requirements and hits the mark.
- How long does it take to build a brand?>The duration of each stage of research and development varies, but on average, it takes around three months to complete. However, the timeline for building a brand can vary depending on the complexity of the project and the specific needs of the business.
- Can I schedule a consultation with you about my brand?>We can offer advice on brand creation and promotion. One-time consultations, including remote consultations, are possible.
- Exactly why do I need a rebranding?>Rebranding may be necessary to keep up with changes in the market or consumer preferences, to differentiate from competitors, or to align with a new company vision or direction. It is essential for the success of any business to evolve and adapt to the ever-changing business environment.
THANK YOU
Thank you for taking the time to explore our website! We are grateful for your interest in our company and our services, and we hope that you found everything you were looking for.
If you have any questions or would like to learn more about how we can help you achieve your goals, please don’t hesitate to contact us. We appreciate your support and look forward to the opportunity to serve you
